Sustain Your HVAC Business With Maintenance Contracts
HVAC service agreements provide a stable source of revenue that can sustain your business and keep technicians busy during the off season or prolonged unseasonable weather. More importantly, these contracts serve as a pathway to building strong customer relationships and gaining their additional future business. The more service agreements you have, the larger your customer base, and the greater your potential for increased profit.
The best time to lock in a maintenance contract is when you install new equipment. HVAC techs can also be very effective in promoting these agreements to customers, so employers should ensure technicians understand the value of these programs and are sufficiently conversant in the various benefits.
Different types of customers value different things, so make sure the maintenance agreements your company offers are multi-faceted to appeal to various clients. System inspection and tune-up are most appealing to some customers, while others are attracted by perks like priority scheduling, discounted parts, and same-day service. Offer several plan levels. A basic plan, for example, might cover labor but not the cost of parts. Mid-level coverage could include the cost of parts and priority service, and top-shelf agreements usually include scheduled tune-ups, no-charge emergency service, and priority same-day service.
Another advantage of building a large service agreement roster is that technicians performing PM can spot and correct issues before they can turn into bigger, more costly problems. This means fewer emergency calls and allows more time to service non-contract customers when peak-season calls start pouring in. And, finally, by establishing trusting relationships with your maintenance contract customers, they are more likely to approach you when the time comes to replace their equipment.
About E.P. Homiek
E.P. Homiek Sheet Metal Fabrication & HVAC Supply, with two convenient locations in Lakewood, NJ and Union, NJ, provides one- to two-day turnaround on all residential and light commercial ductwork, as well as one- to two-hour emergency fabrication service, rapid delivery, and competitive prices. HVAC parts, supplies, and equipment lines include Goodman, Honeywell, Bryant, Bradford White, Crown Boiler, Daikin, Weil-McLain, York Commercial, Sea Breeze, Generac, Fantech, ZM, A.O. Smith, Hart & Cooley, Malco, Mueller, and many more.
